By Bob GarfieldAdvertising Age For the past almost 28 years, I have been calling "1984" the best commercial ever made. Not that this is a controversial position; Ridley Scott’s Super Bowl tour de force is often so cited because it…
.In today’s Media Planner e-newsletter: 4th Quarter Scatter Soft MEC’s CEO Steps Down Premium Beverage Maker in Direct Selling Arena Creates In-House Agency We begin with a story about 4th quarter scatter: The buying of national advertising time on TV…
By Jason Del ReyAdvertising Age Paramount Pictures has quietly introduced an online streaming option for "Transformers: Dark of the Moon," taking home viewing straight to consumers without the need for middlemen such as Netflix, Facebook, Blockbuster Movie Pass, Vudu, a…
By Brian SteinbergAdvertising Age Courteney Monroe, who has spearheaded the marketing for landmark HBO programs from "The Sopranos" to "Game of Thrones" and also supervised the launch of the premium cable outlet’s recent effort to make its programming available to…
By Emma HallAdvertising Age Lovehoney will become the first sex-toy retailer to advertise on TV in the U.K. on Oct. 3, when a 30-second spot debuts at 10.15 a.m. during an episode of imported U.S. reality show "The Real Housewives…
THE NATIONAL ACADEMY OF TELEVISION ARTS AND SCIENCES ANNOUNCES WINNERS AT THE 32nd ANNUAL NEWS & DOCUMENTARY EMMY® AWARDS Larry King Receives Lifetime Achievement Award New York, N.Y. – September 26, 2011 – Winners of the 32nd Annual…
By Brian SteinbergAdvertising Age This week Turner Broadcasting will be out selling Conan O’Brien with a new pitch: Forget the TV ratings, look at his online popularity. It’s a natural angle, considering the intensifying scrutiny around the weakened TV ratings…
By Brian SteinbergAdvertising Age NBC’s venerable "Dateline," now entering two decades on the air, sparks any number of associations among viewers. For some, "Dateline" is all about the calm visages of Stone Philips and Jane Pauley, the program’s first anchors….
OUTSTANDING DRAMA SERIESMAD MEN, AMCMatthew Weiner, Executive ProducerScott Hornbacher, Executive ProducerAndre Jacquemetton, Co-Executive ProducerMaria Jacquemetton, Co-Executive ProducerDahvi Waller, ProducerJonathan Abrahams, ProducerDwayne Shattuck, ProducerBlake McCormick, Producer OUTSTANDING LEAD ACTRESS IN A DRAMA SERIESJULIANNA MARGULIES as Alicia Florrick The Good WifeCBS OUTSTANDING…
OUTSTANDING GUEST ACTRESS IN A COMEDY SERIES GWYNETH PALTROW as Holly Holliday FOX Glee OUTSTANDING GUEST ACTOR IN A COMEDY SERIES JUSTIN TIMBERLAKE as Host NBC Saturday Night Live Host: Justin Timberlake OUTSTANDING GUEST ACTRESS IN A DRAMA…