By Brian SteinbergAdvertising Age Thursday night — long a ratings smorgasbord and one of the best ways to reach consumers thinking about their weekends — may be yesterday’s news. A survey of ad buyers’ predictions of broadcast shows’ commercial ratings…
Two excellent pieces today. Our first story asks "Hulu: Soon to be Obsolete?" Then we have an item about Facebook on track to becoming the online site that will be No.1 in online display ads, overtaking Yahoo. By Brian SteinbergAdvertising…
Social Network’s $2.19 Billion Puts It at Top of the Digital Heap, Leaping Google, Yahoo — but It’s Still a Bit Player When Compared to TV By Edmund LeeAdvertisng Age Facebook doesn’t really have to try to become the biggest…
By Brian SteinbergAdvertising Age Jabot Cosmetics has been a bustling concern for years, even though the average person has been unable to sample its wares or buy any of its products. That’s changing, however, as Jabot (rhymes with "merlot"), a…
OUTSTANDING DRAMA SERIES The Bold and the Beautiful CBSExecutive ProducerBradley P. Bell Supervising ProducerRhonda Friedman Senior ProducerRonald L. Weaver Coordinating Producer Adam Dusevoir ProducersEdward Scott Cynthia J. Popp Casey Kasprzyk OUTSTANDING GAME/AUDIENCE PARTICIPATION SHOW Jeopardy!(Syndicated)Executive Producer/WriterHarry Friedman Supervising Producer/WriterGary Johnson…
Antony YoungSpecial to Advertising Age Barely a day goes past when social media doesn’t grab a headline. Marketers eager to join the social-media surge have been challenging their agencies to rethink how they communicate their brands in this more participative…
By Nat IvesAdvertising Age Magazines may be the media sector most visibly jumping into tablet computers like the iPad, but tablets will affect other major media as well. Tablets are poised to help U.S. newspapers increase paid digital circulation to…
By Brian SteinbergAdvertising Age Big TV is heading back to a better position — but it’s not quite there yet. The nation’s five broadcast networks have just secured ad commitments totaling between $8.8 billion and $9.3 billion in this year’s…
Information from The New York Times City Room blog: The 13 parks that already have wi-fi are: Brooklyn: Brooklyn Bridge Park, Classon Playground, Columbus Park. Manhattan: Bowling Green, British Memorial Garden, Bryant Park, City Hall Park, Jackson Square Park, Madison…
Congratulations to All of Our Winners! We are pleased to announce the winners for the most outstanding promotion, marketing and design work in local broadcast! The excitement for the competition was phenomenal as was the energy at the awards show…