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In Depth

New CEO at Major Media Ad Agency Mediacom

By Michael BushAdvertising Age After a string of major account losses, WPP’s GroupM today announced that Doug Checkeris, North American CEO of MediaCom, is leaving the agency and will be replaced by longtime MediaCom exec Harvey Goldhersz. In a statement,…

Americans Say ‘No Thanks’ to Online Tracking, New Poll Finds–Most People May Want a ‘Do Not Track’ Option

By Edmund Lee Advertising Age Most Americans do not want to be tracked by online advertisers, according to a new Gallup poll released Tuesday. Major marketers such as AT&T are increasingly tracking users’ habits on the web so they can…

From the Environmental Working Group: ‘Laboratory tests commissioned by EWG have detected hexavalent chromium, the carcinogenic ‘Erin Brockovich chemical,’ in tap water from 31 American cities.’ Here Are the Cities and the Chromium-6 Levels Found

[Adapted from the website of the Environmental Working Group] Chromium-6 levels in 25 cities’ tap water exceed safe limit proposed by California officials). Here is the list of cities and the Chromium-6 levels found  (measured in parts per billion): 1….

Ad Spending Is on the Rise, but Growth Rate May Slow–What’s the Deal? Marketers Are Going Private and Public, Buying and Selling, Focusing on Core Brands

By Bradley JohnsonAdvertising Age Marketers in 2011 will boost U.S. ad spending 2.8%, down slightly from 2010’s 3.2% growth rate, according to the average of three major media-agency forecasts. Worldwide ad spending will grow 5.3% in the new year, below…

Complete Letter Sent By Los Angeles Rep. Maxine Waters to FCC Chairman Julius Genachowski on Dec. 20, 2010 About the Pending Comcast-NBCU Deal

December 20, 2010 Julius Genachowski ChairmanFederal Communications Commission445 Twelfth Street, SWWashington, DC 20554 Re: Applications of Comcast Corporation, General Electric Company and NBC Universal, Inc. For Consent to Assign Licenses or Transfer Control of Licensees, MB Docket No. 10-56 Dear…

Football Star Michael Vick, Who Was In Prison For 21 Months For Running A Dogfighting Ring, Gets Ad Endorsement Deal

By Rich ThomaselliAdvertising Age Would you buy a car from Michael Vick? The Philadelphia Eagles quarterback is a pitchman again. Granted, it’s only a local spot in the Philadelphia/South Jersey area, but the video has already gone viral and, coupled…

All of the Movie and TV Nominees For the 17th Annual Screen Actors Guild Awards, Released Dec. 16, 2010

17th Annual Screen Actors Guild Awards ® Nominations Announcement   Actor® Awards Ceremony will be Simulcast Live on Sunday, Jan. 30, 2011, on TNT and TBSat 8 p.m. (ET), 7 p.m. (CT), 6 p.m. (MT) and 5 p.m.  (PT) LOS…

Report: Youth Exposure to Alcohol Ads on TV Up 71%

This is a press release issue by the Center on Alcohol Marketing and Youth (CAMY) at the Johns Hopkins Bloomberg School of Public Health YOUTH EXPOSURE TO ALCOHOL ADS ON TV GROWING FASTER THAN ADULTSAds Placed on Cable TV Networks…

Fight Erupts Over Rules to Keep Booze Ads From Teens

By EJ SchultzAdveritising Age A new university report chastises alcohol advertisers for failing to keep booze ads away from teens, even though the study’s results show the industry making some progress in living up to its self-imposed standards. It follows…

Complete List of Golden Globe Nominees, Announced Dec. 14, 2010

1. BEST MOTION PICTURE – DRAMA a. BLACK SWAN Protozoa Pictures & Cross Creek Pictures & Phoenix; Fox Searchlight Pictures b. THE FIGHTER Paramount Pictures and Relativity Media; Paramount Pictures and Relativity Media c. INCEPTION Warner Bros. Pictures UK LTD.;…