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In Depth

Nielsen Seeks Advice From Hispanic Leaders

The Nielsen Co. has formed a national Hispanic/Latino Advisory Council (HLAC), an independent advisory group comprised of community and business leaders, to help the company recruit, measure and accurately report on Hispanic television households in the U.S. The first meeting…

Bradford Named President/GM at KSND-TV

WRC-TV Finance Director Jackie Bradford has been promoted to president and general manager of KNSD-TV in San Diego. Both stations are owned and operated by NBC Universal. At KNSD, Ms. Bradford succeeds Phyllis Schwartz, who was promoted to executive VP…

New Study Will Be Watching What You’re Watching

Imagine what you would learn if you spent all day looking over people’s shoulders to see how they consume media. What do they do when they wake up, when they’re at work, while they’re at their computer or sitting in…

Sattler in Driver’s Seat at Initiative

Fred Sattler says he’s more than a car guy from Detroit. Maybe he should be looked at as a hybrid. Mr. Sattler joined Initiative this month as executive VP and managing director, after helping the agency win the Hyundai-Kia account….

Chart: Top Online Search Providers

Google continued to dominate the search market in January, registering more queries than Yahoo and MSN combined. The figures come from Nielsen Online, which has changed its methodology, meaning these results cannot be compared with earlier results to draw trending…

‘Primeval’ Jumps Pond to BBC America

BBC America acquired a show it describes as “Jurassic Park” meets “Doctor Who.” The series, “Primeval,” a hit in the U.K., will start airing on the cable channel in August. BBC America has acquired two seasons of the series, the…

EveryZing Aims to Make Video Search Easier

Video search service EveryZing introduced two new products today that the company hopes will establish it as a major provider of video search solutions. EveryZing, which is positioning itself as a private-label video search technology rather than a destination site,…

Turner Sports Wants More Barkley for NBA

Turner Sports has extended its deal with outspoken basketball analyst Charles Barkley. In addition to appearing on TNT’s NBA telecasts, the former all-star once known as “The Round Mound of Rebound,” will also be a part of NBA TV, now…

TVNewswire: Wednesday, Feb. 27

ABC, Fox, Sony Want Leno After ‘Tonight’ (New York Times) ABC and Fox have each contacted Jay Leno through intermediaries to indicate their interest in “The Tonight Show” host after he’s succeeded by Conan O’Brien next year, the New York…

Akimbo Shifts Focus to Web Site Solutions

Technology company Akimbo has shifted its business strategy and now is positioning itself as a video-on-demand solution for Web sites, the company announced today. Akimbo now will offer a publishing and ad system to support various online video models such…