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TVWeek names Kris Magel its 2015 Media Buyer of the Year. And double honors for Kris: two days before we publicly announced our selection, Kris was promoted to President of the U.S. office of Initiative Media, where he's been the media agency's Chief Investment Officer. So clearly Kris has been doing something right. Actually he's been doing a lot right. Working with Initiative's blue-chip lineup of clients -- including such stalwarts as MillerCoors, Merck and Arby's -- Kris has been on the cutting edge at the intersection of traditional media and digital media. If you CLICK ON THE PICTURE above you'll be taken to our interview with him.