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AT&T to Offer New Data Plans for iPhone, iPad

Starting Monday, June 7th, 2010, AT&T will be offering new data plans for its iPhone and iPad customers,Apple Insider reports. According to the article, "AT&T announced this week that a new data plan for iPhone owners, dubbed "DataPro," will be…

Report: Fox Starting to Write Upfront Business at High Single Digit Increases

Fox Broadcasting has begun writing orders for upfront advertising at high-single-digit increases compared to last year, Advertising Age reports. According to the report, by Ad Age media expert Brian Steinberg, "Other networks are also moving along. CBS is in active…

Product Integration Punches Its Way Into ‘Kimmel’ Intro

Volkswagen cars have started to make appearances during the intro for "Jimmy Kimmel Live," as the talk show continues to dabble with product integration, Ad Week reports. Through about June 20th Kimmel’s opening has him walking through the streets of Los Angeles…

Jon Lafayette New Business Editor at B&C

Jon Lafayette has been named the new business editor at B&C. He replaces Claire Atkinson, who recently left B&C to go to the New York Post. Lafayette also worked at the Post years ago before moving on to Advertising Age. Lafayette then became one of our top…

Must See 3D: Samsung’s Stunning 3D Outdoor Project in Holland to Promote Its 3D TV Sets

The first video, below, is a report on the project. The second video, beneath that, is an uninterrupted version of the outdoor 3D version itself. We’d recommend you watch the first video and then the second one.(Note that to see the outdoor…

Plans to Shutter Ford’s Legendary Mercury Line–Home to the Popular Cougar of the Late 1960s and 1970s

Looks like there will be one fewer major auro brand to be advertised on TV soon. Ford has a plan to shutter its Mercury line of cars, reports Bloomberg News. The company’s top executives are readying a plan to eliminate the…

Video: New Nike Ad Huge on YouTube; Over 10 Million Hits in First Week

Wrestling Over Intellectual Property: Hulk Hogan Sues Cocoa Pebbles Cereal Maker Over Commercial

Professional wrestler Hulk Hogan, whose real name is Terry Bollea, is suing Post Foods, claiming that the cereal maker used his likeness without permission in a commercial for the food company’s Cocoa Pebbles, the Tampa Tribune reports. In the commercial in…

Video: Must See PP–Fun New Diaper Commercial (And Talk About Great Casting! Does This Kid Have Charisma or What?)

PostScript: According to a story in the New York Times,”Not everyone is laughing, though. While the jeans diaper commercial, which is scheduled to run on May 31, was accepted by 13 networks, including NBC, TNT and E!, three others, ABC,…

Found: Another 3 Million Betty White Fans

It turns out that 88-year old Betty White is more popular that originally reported, as new ratings for her performance on NBC’s "Saturday Night Live" indicate she drew nearly 3 million additional viewers through digital video recorders, the New York…