Now that the iPad has hit stores, Apple is getting ready to announce its new operationg system for it’s popular iPhone tomorrow, Thursday, April 8, according to multiple stories in the press. Peter Kafka at All Things Digital is saying…
Advertisers are getting more and more interestied in shooting commercials in 3D, Adweek reports. With so few 3D-capable TVs in the market right now, the big opportunity is to show these commercials in movie theaters before a 3D feature, the…
Ah, what do do with a problem like Fiday nights? According to our friend Marc Berman at Mediaweek, "NBC has seen a spike in the ratings on Friday this season thanks to its recent coverage of the Winter Olympics, but…
There were few money questions during Tiger Woods’ press conference today, but kudos to a reporter for asking this one: REPORTER: "…When [the companies you had sponsorship deals] dropped you — some of them pretty quickly, others took a while…
The iPad is here, and a number of reviews have been raves. For example, the Walt St. Journal’s influential Walt Mossberg says the iPad is pretty close to being a decent replacement for laptop computers. If the iPad comes anywhere…
Perhaps in a first for a television show promotion, National Geographic Channel is locking three volunteers in solitary cells and Web streaming their "imprisonment" as a way to promote a new documentary on solitary confinement, the New York Times reports….
Bob Garfield, Advertising Age’s resident ad critic for the past 25 years, says he’s giving up his column, AdReview. In his farewell column, Garfield cites a number of reasons for giving up reviewing, including frustration that what he’s had to…
Product placement is nothing new on television, yet the heavy-handed integration of several products on ABC’s "Modern Family" and Fox’s "American Idol" have raised questions about when such integration goes too far, the Hollywood Reporter says. "Modern Family," for example,…
TNT has tapped Justin Timberlake and Jamie Foxx to star in a marketing spot to promote its NBA postseason broadcasts, Mediaweek reports. The stars will be seen in a two-and-a-half minute commercial set to air in 1,200 Regal Cinemas theaters…
Hulu may test a subscription service with an application on Apple’s iPad device, responding to pressure from its content partners to ask consumers to pay up for the online video site, the New York Times reports. Unnamed people familiar with…